This Is My Style (İşte Benim Stilim)

This Is My Style (İşte Benim Stilim) (translated)

TV Series · 2014–2016 · 11 people

A fashion competition show, İşte Benim Stilim ("This Is My Style") comes from Production House. Its first season aired on Show TV on September 15, 2014, as Bu Tarz Benim, after which it moved to TV8 and ran many seasons in concepts such as All Star and celebrity editions. After a seven-year break it returned with its eighth season on March 31, 2025.

The name change came from a dispute between channels. After the producer left Show TV for TV8, the show continued there with its second season on January 12, 2015. Show TV then made a same-named program with Joker Yapım, the matter went to court, and the contest was renamed by court order to İşte Benim Stilim. Öykü Serter hosts. The jury has included Nur Yerlitaş, Ivana Sert, Kemal Doğulu, Uğurkan Erez and Kerimcan Durmaz, and Güzide Duran and Nur Bilen Yavuzer are also named as jurors. In 2016 Neslihan Yargıcı and Hakan Akkaya joined; Yerlitaş later returned in Yargıcı's place because of low ratings, and left the seventh season due to illness.

The show drew controversy too: the regulator RTÜK fined the channel over the January 23–24, 2015, broadcasts, saying the contest format had been abandoned and human dignity disregarded for ratings.

Production companyProduction House
NetworkTV8
This Is My Style (İşte Benim Stilim)

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Cast

Through different eyes

Series Binger A series devotee tracking character arcs, cast chemistry and season pacing.

This is not a drama but a competition, yet follow it across seasons and you still get attached to the faces. Öykü Serter's hosting and the on-screen chemistry of the jury, especially Nur Yerlitaş and Ivana Sert, are what really drive the show. Concepts like All Star and the celebrity editions kept the format fresh for a while, but over long seasons you can feel flat stretches where the same arguments come round again. The jury changes, including the comebacks made when ratings dropped, shook the balance a little each time. Returning with an eighth season after a seven-year break shows the curiosity is still there.

History & Society Lens Asks about the period, the social background and what the work reflects.

İşte Benim Stilim is an interesting case for understanding how fiercely competitive television contests had become by the mid-2010s. The fact that even the show's name was changed by court order after a dispute between two channels says a lot about how the industry works. Built on looks, approval and elimination, the format brings the relationship between fashion and identity to a wide audience. The regulator RTÜK's fine over the January 2015 broadcasts, on the grounds that the contest format had been abandoned and human dignity disregarded for ratings, leaves a thought-provoking question about where the limits of such shows lie.

Family Viewer Asks whether the whole household can watch it; cares about humor and heart.

A colorful show for young people and mothers who love fashion. But you need to be careful when watching with children. In 2015 the regulator RTÜK fined the channel over some broadcasts, saying human dignity had been disregarded for ratings. That suggests the arguments on screen can sometimes go too far. It is not really suitable for small children. It is better to watch with teenagers and talk it over together.

These are not reader reviews: they are short editorial takes written from different viewer perspectives with AI assistance. Reader reviews are below.

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