Yüz Numaralı Adam

Man Number One Hundred (Yüz Numaralı Adam) (translated)

Movie · 1978 · 4 people

Osman F. Seden wrote and directed the 1978 Turkish comedy Yüz Numaralı Adam (Man Number One Hundred), with Kemal Sunal and Oya Aydoğan in the leading roles. A Can Film production running about 83 minutes, it opened in cinemas on January 1, 1979. Alongside the comedy it carries a political and dramatic streak.

Kemal Sunal plays Şaban Erkök, a man whose naivety means he fails at every job he takes and is dismissed almost at once, while his family pushes him to work and earn money. Ayşe (Oya Aydoğan) works at an advertising agency and plans to use an ordinary person from the street to promote an important company's products. One day she runs into Şaban on a train and persuades him to appear in the commercials. Cem Erman plays the ad man Can and Orhan Elmas a lawyer, with Ali Şen (the milkman Ali), Leman Akçatepe (Şaban's mother), Feridun Şavlı, Asım Par (the sheriff), Oya Akkartal (Zeynep), Kudret Karadağ (the butcher Hayri), Reha Yurdakul (a police commissioner) and Süleyman Turan (a television presenter) also in the cast. Seden himself appears in the film as a boss.

The producers were Fatma Girik and Kemal Sunal, with cinematography by Cahit Engin and music by Erkin Koray.

DirectorOsman Fahir Seden
Production companyCan Film
Man Number One Hundred (Yüz Numaralı Adam)

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Cast

Through different eyes

Yeşilçam Nostalgic A viewer raised on the classics, looking for warm storytelling and strong acting.

Kemal Sunal's Şaban is that familiar man of the people whose innocence makes us laugh and aches a little at the same time. When this good-hearted man, fired from every job and pushed by his family to earn money, lands in the glossy shop window of advertising, a sweet contrast emerges. He and Oya Aydoğan work nicely together, and familiar faces like Ali Şen and Leman Akçatepe bring that old family warmth. Erkin Koray's music adds its own colour to the period. Some jokes may feel dated today, but this is a comedy with its heart in the right place.

Family Viewer Asks whether the whole household can watch it; cares about humour and heart.

Kemal Sunal films are usually watched by three generations together, and this one is no exception. Şaban's naivety and the scrapes he gets into will make kids laugh, and adults will enjoy it too. The film does have a political and dramatic streak, though, and younger children may not quite follow those parts. Still, it is an easy choice for a Sunday afternoon with the grandparents.

History & Society Lens Asks about the period, the social background and what the work reflects.

Yüz Numaralı Adam offers an early look, from the late 1970s, at how advertising could turn an ordinary person into a showcase. Ayşe's plan to use someone ordinary from the street to promote an important company's products captures consumer culture's need for the image of 'one of the people'. Şaban being fired from every job, and his family pressing him to earn money, places unemployment and the struggle to make ends meet beneath the comedy. The film's political streak strengthens that reading. Between the laughs, you can see the gap between the period's glossy world of advertising and the world ordinary people lived in.

These are not reader reviews: they are short editorial takes written from different viewer perspectives with AI assistance. Reader reviews are below.

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